“Time management is pain management.” — Nir Eyal Subscribe Now Why it works Nir Eyal (pictured) is a leading expert on habit formation and focus. A former startup founder and Stanford lecturer, he’s best known for his bestselling books Hooked and Indistractable, which explore how habits form and how to regain control over our attention. Nir has also been one of my mentors ever since I began writing online in 2020, and he was the one who encouraged me to write my first book. I read an early...